BRAND
MEDIA CENTER.
Colors, type, logos and favicons — everything the team needs to keep Webstrike looking like Webstrike, on every deck, doc and post.
Purple is the signature. Use it like a spotlight, not a wash.
Keep the site and decks roughly 60% light, 20% black, 15% neutral gray, 5% purple — purple stays powerful because it's rare.
Tap a swatch to copy its hex code.
TWO TYPEFACES.
ONE VOICE.
Aa Bb Cc
WE MAKE BRANDS STRIKE.
Weights used: 500, 600, 700, 800 · Headlines, hero type, numbers, statements. Never used for body copy.
Strategy, creativity and technology — built to grow with you.
Weights used: 400, 500, 600 · Paragraphs, navigation, buttons, labels, forms.
Wordmark & icon mark, for every background.
Purple on white
White on black
Black on white
Icon mark — purple
Icon mark — black
Icon mark — whiteDo
- Keep clear space around the mark equal to the height of the "W".
- Use the white wordmark on dark or photographic backgrounds.
- Scale the icon mark down to 16px for favicons — it stays legible.
Don't
- Stretch, rotate, or recolor the wordmark outside the approved set.
- Place the purple wordmark on mid-tone or busy backgrounds.
- Add drop shadows, outlines or effects to any logo file.
ONE MARK.
EVERY SIZE.
16×1632×3248×4896×96180×180 (touch icon)512×512 (app icon)All sizes are exported from the same SVG mark, so nothing gets fuzzy — from a browser tab up to an app-store icon.
Grab the files.
SVG — scales to any size without quality loss. Use these in decks, docs, social profiles and app stores.